2) We interviewed Mr.Sugihara from the Department of Digital Prepress of Japan Sleeve Corporation, which examined our printing methods and the platemaking process with designers and the printing factories.

 What is the printing method you used when making this calendar?

The main method we used was changing the many colors of pearlescent varnish. What is unique about this is that the varnish was painted before printing the four colors of process ink using FM.

Normally, the quadric-color process ink will not appear on the varnish as expected.  It doesn’t look good.  Usually the colors burst or the halftone can’t be printed correctly due to bad printability.

 Have you never tried such printing before?

No, we never considered painting the pearlescent color as the background.  It’s considered nonsense, and we had a premise that it wouldn’t work out in the first place.

Before we started making this calendar, the first thing we did was to make a preprint and afterprint of varnish using the printed sample MEGAMI INK provided.  This printed sample which Mr. Naka, the designer of this calendar, provided, shows different effects in a brilliant way.

 Did you have any troubles with printing the calendar?

カレンダーAlthough we assumed that it wouldn’t work, the halftone was clear, and the representation of colors was beyond our imagination.  Of course, we made slight adjustments in the concentration of the colors and such.

Although we adjusted the water width, the person in charge of the Shizuoka Factory told us that they could print it using the method they usually used.  In that sense, I believe this proves that MEGAMI INK’s high-printability ink and pearlescence varnish are a very good match.

 

 Was there anything you were especially careful about?

Since we ended up using pearlescence as the background, we took the form of making a contrast in order to represent the condition in which the slide film’s color was separated.  For example, we made different adjustments on the scanner to make the effect of shadows by making the front view bright and the back view dark.  In this way the screen will look like it is floating and produces the effect of shadows.

 What kind of arrangements did you make with Mr. Naka, the designer?

Mr. Naka knows his printing knowledge extremely well, and his good decisions made our progress go very smooth.  Unlike some other designers, who you have to think through about what they were trying to express, Mr. Naka talks about his points straightforwardly.

It makes the printing office’s work extremely smooth when the designer has plenty of printing knowledge, and up to that, knows the limits of printing.  If you don’t know the limits and keep on going for the best, there is a big chance that the project will fail.

 So you’re saying that you wish designers would possess descent knowledge about printing ? 

杉原様Although I wish that the designers know the limits, I don’t wish that they compromise due to knowing too much.  That would be mistaking the means for the end.

Our company’s style is to challenge the product while consulting with the designer at the same time.  I believe that we aren’t the kind of company which tells the designers, “Not this, not that.”  In fact, we like to challenge what the designers suddenly bring up.  Of course, in order to do so, close communication is necessary.

 So you’re saying that Japan Sleeve’s style is to challenge the work along with the designers ?

I believe that this calendar is an extremely good example in this sense.  As a printing office, our principle is to always challenge new printings.  To be specific, we are glad to take a chance of failing two or three times per month.  That’s our stance when doing test printings.

 What kind of printings do you usually have challenge with?

Our office mainly does packaging.  The sales department thinks over all kinds of packages and brings the ideas to us.  Of course, we take the customers’ desire into consideration and continue trial and error.  Within a year we make approximately over a hundred samples, and only a few are accepted.

  Finally, any conclusion?

I believe we created something beyond our imagination.  As a result, it was a great experience, and our technical ability has improved in a form that went beyond our knowledge of printing.  From now on, we’re going to continue to challenge such novel printings.

-Thank you very much for your cooperation.-

 Special Thanks to:

Japan Sleeve Corporation
http://www.japansleeve.co.jp/

 Inquiry

Megami Ink Mfg. Co., Ltd.,   Web: http://www.megamiink.com/en
3-1, Ueno 1 Chome, Taito-Ku, Tokyo 110-0005  Japan
tel. 03-3802-4111

For Those who wish to see various print samples with special inks, please contact us through the inquiry link.

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